The Sponsor Effect: How to Increase Diversity at the Leadership Level

TD Newsroom | December 08, 2017

Only around a third of multicultural professionals feel as if they are getting the boost they need. But TD's helping to change that.

This statistic comes from the first study done of its kind in Canada – a study that TD, the Center for Talent Innovation (CTI) and Bhasin Consulting Inc. (BCI) have been working on for the past two years.

According to the new report, only 29 per cent of women, people of colour, LGBTA, people with disabilities, and Indigenous professionals who participated in the study feel like they are likely to be advocated for by senior management in the workplace. By using a series of focus groups and interviews – this new research aims to help big companies even the playing field.

What this new study found is that sponsorship can make a world of difference. Sponsors are senior colleagues that vouch for, and believe in, the leadership potential of their "protégé," advocate for their next promotion, and defend them if they stumble – according to the study.

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